6 ways this doodle made me more creatively productive

How reflecting on my daughter’s drawing opened up new ways of thinking about work – writes Scott Guthrie

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SHORT THOUGHTS ROUND UP: WEEK ENDING 18 OCTOBER 2015

I’ve now written 14 Short Thoughts over at www.shortthoughts.co. Twelve of them this month – writes Scott Guthrie

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Short Thoughts round up: week ending 04 October 2015

The discipline of writing and holding up that writing for public scrutiny through sharing is potent. Here is the first round up of daily writing from short thoughts. One-minute reads covering communications, change and creativity in management – writes Scott Guthrie.

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5 ways to enhance your creative thinking for business success

Economic growth is best understood as the rate in which firms solve problems. 20th century capitalism worked by efficiently allocating existing resources. 21st century capitalism works by efficiently creating new solutions to human problems

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New book modernises PR workflow

Today PR practitioners launch an ebook in a bid to help modernise the public relations workflow – writes Scott Guthrie

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How will your firm compete tomorrow?

Mindsets act as short cuts to making sense of situations. But they can lead to blinkered thinking about what business you’re in – writes Scott Guthrie

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A secret of creative communications plans

Successful modern communications plans are integrated communications plans. They require co-operation, collaboration and co-creation between the communication specialisms. We could learn a thing or two by unlearning. By remembering what we did as kids – writes Scott Guthrie

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