SHORT THOUGHTS ROUND UP: WEEK ENDING 25 OCTOBER 2015

I’ve now written 19 Short Thoughts at http://www.shortthoughts.co. Seventeen of them this month – writes Scott Guthrie

Short thoughts are one-minute reads about change and creativity in management.

They aren’t shallow thoughts. They are quick thoughts. Ones to be continued. To be expanded upon later. To be polished elsewhere. They are work in progress. They’re designed to stimulate thought.

Here’s last week’s round up. Let me know what you think.

Continue reading “SHORT THOUGHTS ROUND UP: WEEK ENDING 25 OCTOBER 2015”

www.shortthoughts.co roundup

Short Thoughts round up: week ending 04 October 2015

The discipline of writing and holding up that writing for public scrutiny through sharing is potent. Here is the first round up of daily writing from short thoughts. One-minute reads covering communications, change and creativity in management – writes Scott Guthrie.

Continue reading “Short Thoughts round up: week ending 04 October 2015”

Build your personal online brand: domain names & email address www.sabguthrie.info

Build your personal online brand: domain names & email address

The personal and professional, the online and offline have melded into one. Life is a whole and must be treated as such. Here the basics of forming an online brand are discussed in a four-part series starting with securing a domain name and email address – writes Scott Guthrie

Continue reading “Build your personal online brand: domain names & email address”

5 ways to enhance your creative thinking for business success

5 ways to enhance your creative thinking for business success

Economic growth is best understood as the rate in which firms solve problems. 20th century capitalism worked by efficiently allocating existing resources. 21st century capitalism works by efficiently creating new solutions to human problems – writes Scott Guthrie

Continue reading “5 ways to enhance your creative thinking for business success”

How the social age is redefining success in management

Many successful managers rise to fulfill responsible C-suite positions through their political prowess rather than through their abilities to lead satisfied, committed team members who habitually produce mountains of high calibre work. The social age will turn this on its head – writes Scott Guthrie.

Continue reading “How the social age is redefining success in management”

4 reasons why senior PR can’t opt out of social or digital media

A recent CIPR survey has identified a widening gap between the skill sets PR practitioners have and the skill sets that businesses increasingly need. Here are four imperatives for embracing social and digital media management – writes Scott Guthrie

Continue reading “4 reasons why senior PR can’t opt out of social or digital media”

Scott Guthrie | sabguthrie Book review of Trust Me, PR is Dead by Robert Philliips

PR isn’t dead – but it needs a fresh expression

‘Trust Me, PR is Dead’ by Robert Phillips: book review

Robert Phillips’ new book: Trust Me, PR is Dead examines many core themes of today’s complex, chaotic, and messy world. But it is as change agent that the book is at its most powerful – writes Scott Guthrie.

Continue reading “PR isn’t dead – but it needs a fresh expression”

How to solve big problems asking one small question

Critical thinking is a bedrock skill of the modern communicator. The ability to provide plans and advice based on clear, reasoned judgments is a core requirement as organisations strive to cope with increasing complexity and uncertainty. Here are some tools to help provide that critical thinking – writes Scott Guthrie.

Continue reading “How to solve big problems asking one small question”