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Influencer marketing news & opinion

Latest influencer marketing news, opinion, and industry insight

Fashion bloggers switching to Instagram says survey
News UK launches The Fifth – an influencer marketing agency
Instagram outage reminds us not to build only on rented land
The REAL reason I’m thrilled to run a top 10 PR blog
Why TV needs YouTubers more than the other way around
The influencer fraud vigilantes
FYRE festival film’s own transparency issue
Yes … another FYRE Festival article… but wait

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Burger King, Kevin Hart and the offence archaeologists
Burger King’s influencer stunt tricks Casey Neistat
New report: influencer marketing knowledge gap widening
Expect more ads on Instagram as founders quit
London Fashion Week influencer marketing: getting it right
Influencer disclosure crackdown as watchdog investigates
Influencer post from Made in Chelsea star Louise Thompson banned by ASA
Give us influencer marketing not influencer advertising

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Unilever’s commitment to fight fake influence decoded
Why CGI influencers are the perfect fit for fashion industry
More kids want to be vloggers than pop stars. Will it pay the bills?
Influencer advertising strength lies in user generated content
Kylie Jenner, Snapchat and a warning for Vine 2.0
Influencer marketing today [podcast]
Death to BANJO influencer marketing (Bang Another iNfluencer Job Out)
Why recent influencer fails are good for influencer marketing