Avoid keyword squatting Instagram influencers. There is no point bringing your authentic 'whole-self' to work if your whole self is[...]

Blacklisting influencers provides a binary outcome to a highly nuanced issue. It would create unfair winners and losers. “Imagine taking[...]

Platinum is a new book from the CIPR showcasing excellence in public relations and celebrating the institute’s first 70 years.[...]

Influencer fraud is good for the industry. It pushes the discipline forward away from measuring vanity metrics toward measuring impact.[...]

Influencer outreach budgets drop 12% according to a new report. Communicators need to get better at measuring and evaluating influencer[...]

Influencer sued for breach of contract: Luka Sabbat is being sued for failing to comply with an influencer agreement.  So,[...]