1

Influencer marketing
Independent advice and action
for brands, agencies and platforms working in influencer marketing

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Personal influence
Empowering subject matter experts with personal influence

3

Content strategy
Placing content at the heart of digital strategy to drive awareness, engagement and sales

Thought leadership
Industry insight and commentary as featured in key media outlets including

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Influencer marketing articles

Influencers form American Influencer Council

Why the Coty, Kylie & KKW tie-ins won’t work

Code of practice launched by OZ influencer trade body – AIMCO

Influencers’ political clout

From Instant Influencer to instant obscurity?

1-in-4 online ad complaints are influencer posts says report

Industry memberships

Helping to shape the influencer marketing industry through membership of committees, boards and steering groups

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Copyright 2020, Scott Guthrie

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